Dynamic Targeting

Engage the right customer, at the right time, over the right channel.

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Make dynamic targeting and call planning a strategic pillar of your commercial success

Shrinking sales forces, reduced physician access, and influence shifting from physicians to system/payer contracts - these are some of the key challenges pharma businesses must overcome if they want to ensure commercial success amid today's shifting industry dynamics. To navigate around these obstacles, you need to reimagine targeting and improve multi-channel interactions by leveraging all available resources, including processes, data sources, field inputs, and analytics.

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Connect with the customer universe using a modern multi-channel approach

With the advent of new digital channels, changing preferences for interaction, and evolving physician affiliations, improving customer experience has become a strategic imperative for life sciences companies. That's why embracing multi-channel call planning is now imperative if you want to engage with practitioners and accounts in a crowded marketplace.

Our call planning solution enables you to make that happen. Create a team of “augmented sales reps” empowered with timely insights about each target physician and account. By leveraging AI-driven next best actions, you can now orchestrate a seamless experience across your entire customer base. From creating a 360-degree customer view and managing affiliations to devising a strategy that enables reps to engage practitioners, non-prescribing influencers, and accounts in a coordinated fashion, this is your key to ensuring last-mile execution of sales force effectiveness.

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What do you want to
achieve?

Experience
elevated outcomes

Access to real time call
Access to real-time call plans, shorter call plan cycles, and greater ownership and compliance.
Increased effeciency
Increased efficiency and effectiveness of call plans.
User expernce
Access to real-time call plans, shorter call plan cycles, and greater ownership and compliance.
systematic approach
A systematic approach to target list creation, leveraging data analytics and extensive information sets.

Explore our
success stories

Omnichannel Rep Call Planning to Enhance Engagement

Omnichannel Rep Call Planning to Enhance Engagement Learn more

Driving Sales Efficiency Across Digital And Traditional Channels Through Multi-Channel Call Planning

Driving Sales Efficiency Across Digital And Traditional Channels Through Multi-Channel Call Planning Learn more

Call Planning Implementation For Multiple Sales Forces Of A Top Tier Pharma Organization

Call Planning Implementation For Multiple Sales Forces Of A Top Tier Pharma Organization Learn more

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Strategize better with our insights

Webinar
Dynamic Targeting: The Key to Superior Customer Engagement and Improved Brand Reach
White Paper
What Are The Factors That Cause Call Plan Adherence To Fail And How To Address The Problem
White Paper
Has Traditional Call Planning Passed Its Prime?

Read our latest release notes

Stay up to date and learn about our innovations through our product release notes.

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