Demonstrate-patient-outcomes-for-desirable-market-access-scenarios

    Demonstrate patient outcomes for desirable market access scenarios

    Evidence-based outcomes publications for preferred positioning across all managed care stakeholders.

    Market access

    Demonstrating patient outcomes from prescribed treatments is the cornerstone of positioning life sciences products in the managed care landscape. Without using real-world data (RWD) to analyze evidence and publishing them for managed care stakeholder references, life sciences companies would fail to ensure real patient impact and commercial success. Such analyses help determine the ideal pricing and contracting arrangements to ensure that appropriate patient groups get affordable access to prescribed treatments

    With deep experience across traditional and emerging market access data sources, Axtria’s AI-driven solutions cover the evidence to contracting journey for life sciences companies. Axtria’s suite of market access solutions harnesses the power of cross-channel data sets to provide ‘where to play’ and ‘how to win’ strategies in a multistakeholder model.

    Proven solutions for all market access needs

    Real-world evidence (RWE) analytics

    Real-world data (RWD) processing and management, when used along with AI/ML RWE models, can help healthcare stakeholders demonstrate the value and meet growing evidence generation requirements.

    Health economics and outcomes research (HEOR)

    HEOR analytics coupled with strategic partnership can help life sciences companies scale health economics and evaluation capabilities, skills, and resources, globally.

    Managed markets

    Managed markets analytics can help tap each stakeholder and define the critical competitive advantage to spell the difference between the real-world success or failure of life sciences products.

    Patient analytics

    Data-driven and AI/ML-based pricing and contracting solutions can help improve contract evaluation, streamline data, and automate analytics workflows throughout the contract management life cycle.

    Axtria research hub

    White Paper

    Axtria MarketingIQ™ as a Scalable Self-Service Alternative to Custom MMx Tools

    Report

    From Chaos to Cohesion: The Power of Productized Marketing

    Webinar

    Keeping Omnichannel Marketing Analytics Simple

    Customer success stories

    Case Study

    8% Jump in Revenue With an Axtria MarketingIQ - based Global Marketing Mix Solution

    Case Study

    Marketing Mix Analysis For A Specialty GI Drug Contributed Significant Top-Line Growth For A Top-10 Pharma Company

    Case Study

    Maximizing Marketing ROI For A Global Pharma Company Using Market Mix Modeling