Retail Banking
Growing assets and deposits while reducing credit losses remain central challenges for banks
Faced with increasing regulatory pressure, higher capital requirements and deleveraging clients, smarter banks are using data and analytics to succeed. They segment their client base – in terms of needs, ability and willingness to pay – to identify attractive opportunities. They develop innovative products, and tailor sales and service processes to reach targeted clients seamlessly across physical branches, the web and call centers. They use behavioral data to isolate attrition risks, and secure client relationships with timely interventions.
Winning banks use finely-tuned pricing to maximize each client’s total profitability across multiple products. They use micro-segmentation to re-price or restructure existing loans, minimizing credit losses.
Axtria recognizes the value of focused and actionable information to decision makers. We deliver tools that combine data, analytics and technology to help our clients make better decisions. Our solutions include:
Customer
Management
Marketing & Product Management
Credit Risk Management
Pricing & Portfolio Management
- Client relationship and lifecycle management
- Customer experience and CRM analytics
- Market definition and selection
- Marketing mix optimization
- Territory alignment
- Incentive compensation
- Segment-based deposit rates and fees
- Relationship-based loan pricing
- Localized pricing based upon competition
- Branch network management
- Channel partner management
- Deal structuring
